Remote Learning → Self-paced

e-Corporate Storytelling (Free Trial) (CS01-Free)


Description
The Articulus Corporate Storytelling Workshop will help you create a compelling message that is clear to your audience and helps them to take action on your ideas. You will learn the Articulus Storyboarding Process™ that you can repeatedly use to be an outstanding, persuasive communicator. After the workshop, you will find that you can communicate more naturally and be more interesting to your audience.

This is beyond presentation training. Most people have had some form of presentation training in their past. This workshop deals with skills of Persuasion and Advocacy in the face of very complex solutions.

It focuses on the bigger picture and helps to engage the audience emotionally which gets the audience excited to buy into your idea.

This Free Trial version has 2 of the 13 lessons available. You will have access for 30 days. Try it out and let us know what you think!

Content
  • Lesson 1 - INTRODUCTION
  • Introduction
  • Lesson 2 - Outcome Driven Messaging
  • Video - Outcome Driven Messaging
  • Exercise & Examples
  • FAQ & Suggested Reading
  • Lesson 3: Benefit for Audience
  • Lesson 3 and beyond...
  • LESSON 4: FRAMING
  • Lesson 5: Framing with a Diagram
  • LESSON 6: FRAMING WITH AN ANALOGY
  • Lesson 7: Evidence of Benefits
  • LESSON 8: EVIDENCE THROUGH EXPLANATION
  • LESSON 9: eVIDENCE OF NEED
  • LESSON 10: PRESENTING EVIDENCE
  • LESSON 11: MESSAGE STRATEGY
  • LESSON 12: MAINTAINING INTEREST
  • LESSON 13: SUMMARY & IMPLEMENTATION
Completion rules
  • All units must be completed